Digital marketing, website creation & AI training: build your teams’ skills.
Our training offer for mastering the levers of digital marketing.
To make choosing simpler and to answer today’s challenges, we have structured our programmes around three major areas of expertise. Each is adapted to your needs and, for companies with a French entity, can be funded by your OPCO. If you are an individual looking for a certifying programme to learn how to build and run your own website or to train in digital marketing, explore our offer — in particular our website creation programme and our other courses in digital marketing and in artificial intelligence. Find the programme that fits your needs.
Our digital marketing and digital tools programmes (certification available)
These digital programmes are designed to support your teams in growing your online business through digital tools and the levers of digital marketing. You can explore the different courses below. Each is aimed primarily at companies and, where a French entity is involved, may qualify for funding from your OPCO.
AI and digital marketing: training for what comes next.
AI is no longer the future; it is the present. This digital marketing programme teaches you to use artificial intelligence to optimise your online ad campaigns, personalise the customer experience and drive your automation. You move a step ahead of the competition.
- Key modules: Automation, predictive analytics, generative AI, optimised digital marketing strategy, content creation, search engine optimisation (SEO).
- Who it is for: Project managers, marketing professionals, company directors.
Website creation (WordPress & e-commerce)
Your online business starts with a site that performs. Learn to build and run your own showcase or e-commerce site from A to Z. This programme gives you the key skills to master WordPress, search engine optimisation (SEO) and user experience (UX).
- Key modules: WordPress installation, content management, on-page SEO, WooCommerce configuration.
- Who it is for: Entrepreneurs, small businesses, marketing managers, marketing teams, people changing career.
Note: This certifying programme is also open to individuals enrolling directly.
Digital marketing & communications strategy
Build a complete digital marketing strategy. This programme covers every lever of digital marketing to attract, engage and convert your audience, from communications strategy to customer retention. It starts with the basics of digital communication and online marketing and goes through to the advanced techniques that make a seasoned digital marketing manager — or a director who is not left behind by new trends. Your team’s digital marketing skills will give your messages real impact across your channels.
- Key modules: Content marketing & inbound marketing, email marketing & CRM, social media marketing, Google Ads, Google Analytics, community management, online reputation.
- Who it is for: Any team looking to improve its visibility and its customer relationships.
Master the essential office tools too.
Digital performance also rests on complete command of everyday tools. That is why we also offer short, targeted courses.
- EXCEL training: Learn to analyse your data and lift your productivity.
- OFFICE 365 training: Discover the collaborative tools that make work more efficient.
Training that fits: agile teaching & funding support.
As a Qualiopi-certified training organisation, we are your partner. Developing your skills is our priority.
Agile teaching
Our programmes combine online learning, hands-on workshops and coaching by trainers who are working web-marketing experts.
Funding support
We guide you through putting your application together.
Skills validation
Our paths can end with an official certificate attesting to your teams’ new skills.
Discover our complementary programmes
Digital marketing fundamentals in depth: an online marketing course to get up to speed
This programme covers the basics of digital marketing and lays solid foundations. Ideal for anyone building their first online marketing skills.
Strategy and marketing plan: the essential modules for building digital marketing skills
Your teams learn to master digital marketing and to set clear marketing objectives. Aimed at marketing roles, it prepares people to steer an online business as a whole.
Online advertising (SEA): a digital marketing course to grow your online business
Learn to build and run ad campaigns on Google Ads and social media. You develop your marketing and digital communication skills for your online business.
Content marketing and inbound marketing: courses to master the basics of digital marketing
Learn to build customer loyalty through content marketing and relationship marketing. The course helps you master the fundamentals and strengthen your digital marketing skills.
Email marketing and CRM: an online course to optimise your campaigns and your marketing skills
Optimise your email campaigns and improve customer relationships. This online course can slot into your digital marketing modules and prepare you for a certificate attesting to your new skills.
Web project management and agile web marketing: the course for digital marketing managers
Designed for project leads and digital marketing managers, this agile web-marketing course helps you structure your projects and hit your marketing objectives. It is practical and results-oriented.
Digital transformation: short courses and workshops to build your digital skills
A digital marketing course that supports digital transformation. These short workshops strengthen your digital skills and let you act concretely in your own market.
Social media marketing and online reputation: master digital marketing and protect your image.
This course covers the online marketing levers tied to social media and to managing a company’s online reputation and standing. You learn to master digital marketing and communicate effectively across your connected channels.
Digital marketing for start-ups and SMEs: a course designed for small organisations
A course designed for small organisations, fundable by your OPCO where a French entity applies. By the end you will be able to put in place a strategy suited to your online business and to marketing roles.
These modules let your teams strengthen their marketing skills and aim at roles such as digital marketing manager. We offer a programme adapted to every market.
They trained with Marmignon Brothers — here is what they say
Key information
Here is all the administrative information you need to start your programme in the best conditions.
ACCESS TERMS, PREREQUISITES
Open to all. For digital marketing courses, a basic understanding of the digital environment and of mobile apps is a plus. Requires an internet connection and a phone or computer.
LEAD TIME
~ 30 days
from your enquiry.
DELIVERY FORMATS
E-learning, in-person classes (optional), remote training.
DURATION
From 14 hours
PRICING POLICY
From €650
Contact us for a bespoke quote.
CONTACT FOR ENQUIRIES
Mr Marmignon
contact@marmignonbrothers.com
DISABILITY ACCESS
Please contact Clotaire Marmignon for guidance: contact@marmignonbrothers.com
They trust us
Schools, companies and public bodies train their teams with Marmignon Brothers.
Frequently asked questions about our programmes
We mainly offer certifying programmes, which differ from degree programmes (such as a Bachelor’s or Master’s). That said, our certifications validate specific skills that are in high demand on the job market. Each path is also designed as remote training, giving you the flexibility to learn at your own pace while being supported by our experts.
By the end of our modules you will be able to steer a complete digital strategy. For example, you will know how to build your brand’s visibility effectively on social media or in search engines. That is an entirely achievable goal with digital marketing and command of the tools and levers we teach.
The digital training landscape is certainly crowded. Our Qualiopi-certified organisation stands apart through agile teaching centred on practice and immediate results. Our trainers are working professionals, experts in the marketing sector, which guarantees content that is current and aligned with what actually happens on the ground.