Marmignon Brothers on Europe 1’s “La France Bouge” with e-dutainment: Learning English by Watching Films and Series

Welcome to our blog! Today we take you into the world of the start-up e-dutainment, a platform that offers a different way to learn English: by having fun, in front of your favourite series or must-see films. It is simple, interactive and suited to everyone, young and old. In this very complete post, we look back at the founders’ journey, the educational challenges, how the app works and its impact in education and the workplace.

Get ready: we are going to detail everything you need to know about this initiative that is getting France moving and changing the face of language learning!

Introducing e-dutainment on Europe 1 and How It Began

“La France Bouge” (“France on the Move”) is the Europe 1 programme hosted by Elisabeth Assayag. It highlights start-ups that are reinventing everyday life, work and education. On this day, the spotlight is on private tutoring, study methods and innovative tools to support young people along their path.

At the centre is Clotaire Marmignon, co-founder of e-dutainment, a pioneering platform for improving your English through video streaming. It is quite simple: the mission is to make learning enjoyable, accessible and effective. But how did this idea, which seems obvious today, come about?

The Context: Private Tutoring and Study Methods

The programme begins by recalling something many parents have noticed:

“Today people mostly look for study-method lessons, because learning how to learn is not innate. As parents, we are not all teachers.” Elisabeth Assayag, Europe 1

Covid put the importance of primary-school learning back in the spotlight, but we still have to give children confidence, help them organise their work and give them tools to progress on their own in an engaging way.

The challenge is therefore twofold:

Let young people learn better, whatever their level or profile.
Use methods suited to our times, where digital technology plays an obvious part.

Clotaire Marmignon, Co-Founder of Marmignon Brothers: The Inspiring Story of the Two Brothers

Clotaire Marmignon comes from a middle-class family. He grew up in the Hauts-de-France region, where resourcefulness and pragmatism were part of daily life during their studies. His brother left for an internship in the United States in the film industry, after sending more than 500 application emails across different industries. After his DUT (a two-year French technology diploma), Clotaire, who was due to join his brother’s school in Paris a few months later, decided to go and explore Los Angeles to dig into potential opportunities. He then did an internship in Los Angeles and discovered a cultural and linguistic shock:

“The other foreign students spoke better English than we French did. Thanks to music, thanks to cinema.”

That is when he realised the role of DVDs and video content in American education, and decided to bring that approach back to France, particularly for language learning.

The Concept: Learning English Through Streaming

Why are the Swedes and the Dutch all trilingual? Because they learn foreign languages from a very young age, by watching films in the original version. e-dutainment takes up this principle: an English-learning solution based on watching carefully selected films, series and educational videos.

Whether it is blockbusters, cult series or more specialised videos (marketing, accounting, catering and so on), the content is adapted to each user’s level and needs.

The key?

combining the useful with the enjoyable
learning without pain
turning training into a game

The e-dutainment App: Gamification, Interactivity and Teaching

“All the teaching is based on interaction and gamification. That is what lets us play while we make progress in English by watching films.”

The app offers:

Interactive videos with built-in quizzes, placed at strategic moments according to the user’s level.
Gamification: you earn points, move up levels and take on challenges!
An individual learning path, thanks to level tests at the start.
Content adapted to every profession: marketing, law, finance, hospitality and more.
An incentive system: every correct answer earns points, which unlock levels and give access to increasingly complex content.
The heart of the system: you are never “judged”, only encouraged. If the user makes a mistake, the question comes back later, so they can correct themselves and progress at their own pace.

Watch the video on YouTube

Adapted to All Ages and All Profiles

Diversity is at the centre of the project. The emphasis is on the need to learn English young, ideally before the age of seven. e-dutainment works with “cités éducatives” (French education programmes in areas with major disparities) and offers tailor-made solutions.

Cartoons are bought specifically for children, with content covering every stage of school life:

Primary school
Middle school (collège)
High school (lycée)

The catalogue goes well beyond fiction: it includes documentaries on historical figures (General de Gaulle, Queen Elizabeth and others), athletes, business leaders and inspiring role models.

And also:

Videos on French culture: who is Marianne? Why this symbol? Her history and place in society.
Videos on the world’s capitals: sparking young people’s curiosity about geography and international culture.
Cultural enrichment and an opening onto the international world.
A large part of the catalogue is devoted to discovering the world and oneself, through content that takes the user on virtual journeys:

“A young person who has not necessarily travelled yet… can discover other cultures, other countries, other capitals, other cities… The idea is to encourage them to go further and to build their future as they wish.”

English becomes a passport to the international world and to the careers that are hiring:

Catering and hospitality jobs
Tech, luxury, international industry
Companies with a global outlook

How It Works Technically and in Daily Use

How does it really work?

On a computer or smartphone: the app is available on both. A level test at first login, so the right content is offered. Videos are paired with questions. Depending on the answer, the user earns points, corrects themselves, and can adjust the playback speed. If a question is missed, it comes back later: you learn to correct your mistakes without pressure. Progress is constant! Users move up levels, unlock content and assess themselves.

The idea? To put the user at ease, help them progress at their own pace, without judgement or stigma. Everything is geared toward a positive experience!

What Does the Content Look Like?

Series such as House of Cards, and films such as Forrest Gump or Back to the Future.
Legal dramas to learn legal terms in English (a possible example: Ally McBeal)
Professional tutorials adapted to business, finance and more
Inspiring personalities and stories
Cartoons for the youngest learners
Videos on capitals and world geography

Impact and Feedback From the Field: Schools, Companies, B2B/B2C

Today, e-dutainment works mainly in B2B or B2B2C. Its clients and partners include:

Higher-education schools
Universities
Companies in industry, luxury, catering, hospitality, tech and more

The solution adapts to every need and every profession. For example, a major luxury house comes to train its employees for international needs. We are also a partner of several certifying bodies and are available on the Mon Compte Formation website (the French government’s platform for using the personal training account).

“All the courses, whether 100% remote or a mix with teachers who work with us… get very good feedback. People from very different backgrounds, who each time validate their level by taking a certification.”

Certification, Support and Recognition

Another strong point of e-dutainment: certification. At the end of the path, users take a test that attests to their level and gives them real value in the job market or in their university studies.

There can also be tutoring hours on top of the app, with trained teachers. It is the guarantee of a recognised course, adapted to your pace and valuable in your career.

The ultimate spotlight?

e-dutainment is listed with Warner, a form of recognition and integration into the network of the major platforms and studios.

Testimonials and Reviews of Marmignon Brothers: Why the Experts Are Convinced

Philippe Coléon, managing director of Acadomia (a French private tutoring company), reacts like this:

“I think it is a wonderful idea… When you look at the Nordic countries, they are all trilingual. Because the films are all in the original version!”

The ear is trained early, and the more a child is exposed to the foreign language, the more comfortable they are speaking it. e-dutainment meets this need thanks to its varied, targeted content, adapted to every age group and every background.

Many teachers and school heads appreciate its tailor-made side:

Cultural videos about France, but also about the world
The ability to adjust the speed and rewatch the passages that cause difficulty
A supportive approach that never makes anyone feel guilty

The same enthusiasm is found in companies, where mastering English becomes a real passport to progress in international careers.

Conclusion: The Future of Learning Through Digital

e-dutainment’s success comes down to:

Innovative teaching, centred on enjoyment, gamification and interactivity
Rich content for all ages and all backgrounds
Certified, rewarding results
Cultural openness, essential in a globalised world

It is a modern answer to the big questions of education in France and elsewhere: how to learn effectively while having fun, using everyday tools. Series, films and tutorials become bridges to the international world and to success at school and at work.

If English is indispensable today, e-dutainment offers the most enjoyable way to master it. Whether for children, students, working adults or companies, the app adapts and evolves at everyone’s pace.

And you, are you ready to improve your English in front of your favourite series?

“My deepest dream is to be able to inspire and encourage young people to go further, to be able to build their future and their life as they wish.”

Marmignon Brothers: The Training Organisation That Simplifies Learning and Career Development

Led by Corentin Marmignon and Clotaire Marmignon, Marmignon Brothers is a Qualiopi-certified training organisation based in Berlaimont (Sambre-Avesnois, northern France). Drawing on their experience in the film industry in Hollywood, the Marmignon brothers apply an innovative teaching approach to skills development.

Marmignon Brothers’ offer rests on three main pillars:

e-dutainment (English through AI and cinema): their flagship innovation is the e-dutainment app, which lets you improve your professional and general English through films and series licensed from the biggest studios. The integration of artificial intelligence (AI) personalises each learning path.
Tailor-made professional training: as a continuing education provider, Marmignon Brothers offers a full range of training activities for companies, higher-education schools (Bachelor, Master) and individuals. The offer includes qualifying training (RNCP, France’s national register of professional certifications) and expertise in training engineering for genuinely operational training plans.
Immersion seminars in California: Marmignon Brothers organises immersive trips for professionals into the heart of Silicon Valley and Los Angeles, offering the chance to meet business leaders and attend workshops at Stanford University or UC Berkeley.

In short, Marmignon Brothers is the ideal partner for anyone looking to train, gain a professional qualification or start a career change with a certified, modern method focused on career development.

As a reminder, Marmignon Brothers and e-dutainment were named winners of the Europe 1 Trophées de l’Avenir (Future Trophies) in 2023.

Going Further

Thank you for reading this detailed article! Share your experiences, questions and feedback in the comments: France is on the move, and so is learning!